SEO. One of the most important, but also most significantly spam folder filling topics in Digital Marketing. We’re willing to bet that you’d need more than two hands to count how many SEO companies have contacted you offering the world and we’d be further willing to bet that you’re at least a little sick of it by now.
As with any update Google releases, their new “mobile first” index rollout has created a lot of chatter online from various stakeholders with angles ranging from “This isn’t a big deal” through to “THE END IS NIGH!”, making it a little difficult to wade through all the different viewpoints and ascertain where the truth lies. But unlike most updates, in this instance (sensationalism aside), they’re actually all correct to an extent.
Marketing In China? Forget Offline, Digital Marketing Is King – Watch these trends to stay ahead when marketing in China.